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We started Fussie because we couldn't find a boxed wine we actually wanted to drink. The options were either cheap and forgettable, or good wine locked inside a format that felt like an afterthought. We wanted something better.
Fussie is sourced from Northern California and chosen with the same criteria we apply to everything else: taste, intention, and high standards. No compromises on the wine, no apologies for the box.
The box is actually the point. Bag-in-box keeps wine fresh for up to 8 weeks after opening, holds the equivalent of two bottles, and creates significantly less waste than glass. It is a better way to drink wine. We are just the ones willing to say it out loud.
We are female-founded, California-based, and building something we are genuinely proud of. We hope you can taste it.
